About Us Itsy Bitsy Baby Boutique

Itsy Bitsy Baby Store
Think Small.

Itsy Bitsy began as the idea of Lura. She was a new mother to twin baby girls, and was becoming frustrated with the retail buying experience at the baby stores – long lines, unhelpful and often misinformed clerks, and often outrageous pricing.

What the world needed, she concluded, was a baby store that specialized in high quality, reasonably priced merchandise. Even more important was customer service – people who worked at Itsy Bitsy would be experienced parents themselves who were passionate about providing the best possible products and service to their customers.

She started out with a line of cutting edge designer diaper bags and expanded into authorized distributor agreements with several major baby accessory manufacturers. From there she expanded into children’s clothing, footwear, and several other lines of unique, innovative baby products. Throughout her journey, she remained committed to her belief in only carrying the highest quality items, the best possible customer service, and the lowest possible pricing.

Questions? Give us a call or shoot us an email. We'd love to hear from you! 

Itsy Bitsy Baby Store

email - lura.albee@itsybitsybabystore.com